Infodrafts Solutions

White Hat SEO Service

Change is the only constant thing in the world of SEO. The only solution is to stick with an SEO service team that has been working with these changes and has successfully adapted how to apply the best strategies for clients. Let’s get started with your journey by arranging a quick consultation!

Search Engine Optimization - What's Changed?

It feels like yesterday when SEO was all about some keywords and backlinks. The road to ranking on Google – the most popular search engine in the world was maybe not easier back then, but obviously, different. Just like everything, Google has also brought a lot of changes in the internal algorithmic structure. According to their updates, it was always about delivering the right content if not the most relevant content to the users. This is why there are tons of ranking factors that you need to follow as an SEO expert nowadays.

Google uses the PageRank algorithm to determine the correctness of a result for a user’s search query with all the relevant resources on the internet. After the creation of Rankbrain and PageRank, search engine marketing has always been a focal point of Digital Marketers like us. We work on understanding how they work so we can perfectly rank our clients’ websites.

Providing quality content is a “must-have” in your white hat SEO checklist.

Other than that, these are some of the most important factors that you cannot avoid.

  • Page Speed

  • Image Optimization

  • No Technical Errors

  • Relevant Internal Linking

  • External Linking

  • Regular Content Updates

  • Social Media Activities

  • Trust Score

Since we are talking about white hat SEO, we should always stick to the rules so we do not end up penalizing our websites.

Unlike other SEO experts who usually brag about their clients and portfolio as a strategy to gain trust, we are offering a one-on-one 15-minute Zoom Meeting with one of our CEOs so you can see for yourself what we can do for you.

Why White Hat SEO?

While there are plenty of reasons why you should use white hat SEO strategies for your website, we think the most obvious one is to seek long-term results. Assuming you are trying to rank for Google, you probably know that they come up with algorithmic changes twice a year. This change, however, is reflected on those websites that used paid links, bot traffics, PBN links, and a variety of other techniques. As a result, they lose their rank and start working on gaining the position once again.

On the other hand, if your website was fully ranked using a white hat SEO service expert like us, it is going to be very hard for someone to outrank you for your keywords. Most importantly, the Google updates will not do any harm to your site. 

Therefore, it is imperative for webmasters and SEO pros to stick to white hat SEO methods, as practicing other methods may result in their sites being suspended or penalized. Consequently, there will be a huge traffic drop on your website, which means losing potential leads and customers.

There are more benefits to it…

Let’s assume you have done SEO (clearly not white hat) and managed to rank for some valuable keywords. But, is that it? What about the branding, social media presence, giving value to the community? If a new user comes to your website, regardless of your business niche, he is going to hesitate before giving you the lead (his/her information) because you will be completely new to him.

Doing white hat SEO is not necessarily all about the content. It’s also about how you are interacting with your audience on Social Media, what are you giving back to your community, how you are being the black sheep. If you keep doing that, it’s clearly beneficial for your overall SEO campaign, and you will start ranking for the keywords that people use if they want the service/product you are offering. Simple as that!

White Hat SEO

How About A Free Audit Worth $200?

A website audit is something SEO pros or webmasters conduct in order to view, analyze, and visualize terms like website health, SEO score, traffic, technical errors, etc. Usually, we spend hours bringing up these data into one single spreadsheet to see where we are standing and what should be done from an SEO perspective. Once we are done populating the sheet, you will see for yourself why this audit is worth a couple of hundred dollars.

Well, let it be for starting a conversation between you and us, we are happy to go through the trouble for you. Let’s get you a free website audit. Provide your name, website URL, and email in the form down below, and we’ll get back to you within 24 hours.

    How To Manage Off-Page In White Hat SEO?

    If you are thinking off-page SEO is all about creating backlinks, I suggest you start over. Okay, I’m just kidding, just hear me out! Off-page optimization is the activities we are doing off the website. This may involve the social media postings you are doing regularly or the online webinars you are doing as a part of connecting with your audience. Moreover, getting mentioned on other websites is definitely a good thing as long as they are relevant. You must maintain your EAT(Expertise, Authority, and Trust) if you want to stay on top of your Off-Page score.

    Get A Free SEO Audit Now

    Are You Ready For Our White Hat SEO Service?

    Everything described above is a part of our SEO strategy because clearly, we wouldn’t have discussed it if we didn’t apply it. So, whether you are a small business owner or a high-level Saas provider looking for SEO services, look no further because you are already here. For achieving long-term results and a stream of quality leads, there is no alternative to SEO. By conducting a proper SEO campaign, we will get you there.

    But, one step at a time. Let’s start with the $200 audit we were talking about, For Free!